{HERMèS' SUCCESS HAS ACTUALLY BEEN DRIVEN BY SHORTAGE

While a lot of deluxe brand names drive direct exposure with social media sites advertising and marketing, celeb partnerships and fashion shows, Hermès which began as a saddlery and which still hand-stitches the lion's share of its leather bags hasn't. Its main products have not altered much in decades; it does not have TikTok, and does not provid